The college – Female Campus, represented by the Student Activities Unit in the Scouts Club, organized a lecture on Tuesday, 17/10/1446H, titled "Digital Marketing and Content," aimed at introducing students to the fundamentals of digital marketing and the significance of content in achieving outreach and engaging target audiences.
The lecture explored the concept of digital marketing, key tools, and platforms used in digital campaigns, emphasizing the crucial role of content in attracting audiences and strengthening brand identity. Practical tips were also provided to help students build an effective digital presence for their personal endeavors or future projects.
The session saw active student participation and a strong turnout, with attendees posing questions and engaging in enriching discussions, contributing to a deeper understanding of digital marketing.